Since the 1990s, 3D animation has enjoyed great popularity. Today, major films around the world use his techniques to create realistic images that allow the viewer to feel as if they are part of the animated world that is represented on the screen. However, despite the advantages and popularity of 3D animation, traditional animation in the form of 2D animation and elsewhere continues to play a central role in the world of animation. Since its inception in the early 1900s, it has provided a host of benefits to animated projects. Here are some of the many benefits that 2D animation offers.
Efficiency
One benefit of 2D animation is the efficiency with which it can be produced. Animation, by its very nature, is never a simple process. As an art form, it requires a lot of skill and creativity to produce objects, characters, and worlds that appeal to target audiences and convey stories and messages with precision. Additionally, the many techniques and styles that have been developed over the past century provide a variety of tools from which the animator can choose.
However, while 2D animation requires as much skill as 3D animation, it is generally faster to create simply because it does not require a third dimension. 2D animation companies don’t need to create realistic images like 3D animators do. Your cityscapes, for example, don’t need to consist of buildings with details that make them look like real buildings. This faster design can be beneficial for those who need a project to be completed in a timely manner.
Simplicity
A second benefit of 2D animation is the fact that its designs tend to be less complex than those provided by 3D animation. The benefit of a simpler design depends on the project. For example, action movies generally benefit from 3D animation due to the detailed action and complex visuals they use to engage the viewer.
However, when the design needs to highlight the message, the services of a 2D animation studio are often preferable. For example, a clean design is often more effective in advertising, because it conveys the advertiser’s message more clearly to the viewer. Certain games, like Candy Crush, also rely on a simpler design to appeal to their audience. Some TV shows, like South Park, have built their success on an animated 2D design. Even some educational apps or explainer videos require a design that doesn’t distract viewers from the message the project is trying to convey.
Cost effectiveness
The efficiency and simplicity of 2D animation leads to greater cost effectiveness, another advantage for people who want the benefits of animation but cannot afford the high price that sometimes comes with 3D animation. The fact that this type of animation requires less time and is less complex means that it can be achieved with fewer resources, savings that often translate into a lower price. In fact, many projects use 2D animation instead of 3D, at least in part because it’s more cost-effective for tight budgets and small businesses. Any 2D animation provider should be able to work within their budget to create a project that meets not only your creative needs but also your financial limitations.
Artistic freedom
Each type of animation brings with it numerous creative possibilities. However, 3D animation should always look realistic and realistic, regardless of the scene, objects, or people it represents. As a result, fanciful and exaggerated generally don’t translate well on the 3D screen, and styles like anime are more difficult to create using 3D tools.
2D animation, on the other hand, makes entirely new worlds possible. For example, through traditional animation, the animator can create people, cartoons, and more that do not exist in real life. As a result, anyone who needs an animated project can use 2D animation to more easily create images and worlds that would otherwise be very difficult to film and / or create using 3D tools. This aspect of 2D animation also lends itself well to creating projects for specific audiences. Not only can the animator use their imagination to create characters and worlds that are neither real nor realistic, but in doing so they can participate in character design and other practices that result in projects tailored to the sensitivities of specific audiences.
Due to the artistic freedom that 2D animation provides, this type of animation requires a high level of talent that makes the animator as skilled as anyone working on a 3D project. The animator should use their creativity and knowledge of the art form to develop characters and worlds that meet the needs of the project, rather than simply focusing on creating images that are as realistic as possible. From concept design to character design to storyboards, they must use their expertise to create exactly the type of project being envisioned and the goals set for the project.
Choosing 2D animation for your animated project does not mean that you are limiting your options. Instead, its efficiency, simplicity, cost-effectiveness, and the artistic freedom that allows the animator to bring his idea to life give him advantages that in many cases make it a better option than 3D animation to successfully complete his animated project.